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| Sandeep Marwah Addressed Media Conclave by IBPA |
New Delhi: “Media is a parallel line to every public event.
To create the awareness about the show, to attract people to the grounds, to
highlight the achievements of the players, to popularize the game among masses
you need to take the help of media. ‘Jo Dikhta Hai Who Bikta Hai’ said Dr.
Sandeep Marwah President of Marwah Studios and advisor to IBPA- Integrated
Basket ball Players Association in a webinar organized to discuss Media’s Role
in Promoting Basketball in India.
Paul Crane from USA who has spent 38 years
as a sportscaster and sports reporter spoke about his interaction with
basketball and media. Engineer turned Sports caster Ridhima Pathak spoke
about her interaction with NBA. Neeti Rawat sports presenter and first NBA Hindi commentator and now an entrepreneur
suggested wonderful ideas.
T V Anchor & Sports Broadcaster Raman
Bhanot, senior sports broadcaster and Voice of 3BL Aparna Raj Kumar, renowned
journalist & presenter Ashish Bhardwaj, journalist, writer and former BFI
PR Manager Karan Madhok also spoke on the occasion and shared their wonderful
experiences and association with Basketball game.
The program was dedicated to former Basketball Player late
Radhey Shyam. where Ajmer Singh Chopra an Arjun Awardee and Olympian was the
special guest on the show.
Basketball Fans Club supported the event, Jayashankar Menon formerBasketball
Captian of India team conducted the program and J. Balakrishnan international
Basketball player introduced the panelists and treasurer National player and
FIBA Commissioner Ashok Sharma paid vote of thanks.