Friday, May 22, 2020

Media And Entertainment Industry Back on Its Feet- Sandeep Marwah


Webinar by ICMEI- M & E Industry Back On Its Feet


New Delhi: A webinar was organized by International Chamber of Media And Entertainment Industry to discuss the effects of lockdown and planning to open the different segments of industry in next few days.

“Media and Entertainment Industry is the sixth biggest industry in the country with almost turn over of Rs 2,35,000 crores. Around 10 million workers are working in this industry. M& E also supports another ten million people  of associated industry like hospitality, Tourism, travel, transport, engineering, fashion & design etc. ,” initiated Dr. Sandeep Marwah President of ICMEI at a webinar with the topic ‘M&E Industry Back on Its Feet’.

“M&E includes Print, Radio, Television, Cinema, New Media, Events, Music and Theme Parks. The worst effected is the cinema when 10,000 theatres are closed and 1.5 crore customers are feeling let down every day. The industry has   occurred a loss of Rs 6000 crores in these 60 days,” added Dr. Marwah.

“I extend my heartiest thanks to few very nice people of the industry who all have gone out of way to support lakhs of  daily wages workers of the industry. The migration of these workers means much delay in opening the gates of cinema. The industry cannot function without their support,” said B.N. Tewari President FWICE- Federation of Western India Cine Employees.

“We are thankful to all the media persons who all have been working in the most risky environment and working for television and new media and making M&E industry move further,” We are anxiously waiting for the decision to get into the job but ample precautions now have to be taken at the time of shooting. New changes have to be brought down right from writing to production,”said Virendra Saxena renowned theatre, film and TV artist.,”

Indian film industry also has to live with Carona and it has to start with new norms. We, as an industry, have been supporting Government in every issue, Now Government should take care of needy today. We are sure we all will be out of it very soon,” said Gajendra Chauhan renowned actor and former Chairperson FTII Pune.

Ashok Tyagi paid vote of thanks and requested all to be on their toes to start the shootings and completion of last films. Only enthusiasm is the key to success. The session was followed by question answers.