Second Edition of Cinekind Awards Announced in Mumbai; Maneka Gandhi Calls Upon Cinema to Become a Powerful Voice for Animal Welfare

Second Edition of Cinekind Awards Announced in Mumbai; Maneka Gandhi Calls Upon Cinema to Become a Powerful Voice for Animal Welfare

Mumbai, September 2026: The second edition of the Cinekind Awards was officially announced in Mumbai with a renewed and expanded vision to bring together the Indian film industry, animal welfare organisations, creative professionals and socially conscious citizens on one influential national platform.

Supported by the Film Federation of India (FFI) and People for Animals (PFA), Cinekind has been conceived as a movement that uses the extraordinary reach of cinema to promote compassion, kindness, responsible treatment of animals and greater awareness of animal welfare.

Addressing members of the press, Smt. Maneka Gandhi, Founder of People for Animals, spoke extensively about the responsibility of cinema and the entertainment industry in shaping public attitudes towards animals.

“Cinema is one of the most powerful influences on human behaviour. What millions of people watch on screen does not remain confined to the screen—it enters their homes, their conversations and, ultimately, their attitudes. Therefore, filmmakers have an enormous opportunity, as well as a responsibility, to ensure that animals are represented and treated with dignity, sensitivity and compassion,” said Smt. Maneka Gandhi.

She stressed that kindness towards animals should not be viewed as an isolated cause but as an essential component of a compassionate and civilised society. “Our relationship with animals reflects our values as human beings. A society cannot speak of compassion and progress while ignoring cruelty towards living beings who cannot speak for themselves. Animals experience pain, fear, hunger, affection and trust. They deserve protection, respect and humane treatment,” she said.

Speaking further to the media, Smt. Gandhi called upon producers, directors, actors, writers, technicians and other members of the entertainment industry to become active partners in spreading awareness about animal welfare.

“The film industry reaches an audience on a scale that very few institutions can match. Even a small message incorporated intelligently into a film, television programme, documentary, animation or digital production can influence millions of people. Imagine the transformation we can achieve if the creative community consciously chooses to promote kindness rather than indifference and sensitivity rather than cruelty,” she emphasised.

Smt. Gandhi also highlighted the importance of responsible practices whenever animals are involved in film and audiovisual productions. She said that technological advancement has provided filmmakers with numerous alternatives and that creativity should increasingly be used to ensure that entertainment never comes at the cost of unnecessary distress or suffering to animals.

“Technology today provides extraordinary possibilities. Filmmakers have access to visual effects, animation, computer-generated imagery and many other creative techniques. We should continuously encourage innovation that reduces dependence on live animals wherever there is a possibility of stress, danger or exploitation. Good cinema and animal welfare are not competing interests; they can and must complement each other,” she added.

Describing the Cinekind Awards as an important step in this direction, Smt. Gandhi said that recognising responsible creative work can encourage the entire industry to think more deeply about the messages it communicates.

“Cinekind is important because appreciation creates examples, and examples create movements. When we honour filmmakers and artistes who demonstrate compassion towards animals, we are telling the industry that kindness matters. I would like Cinekind to encourage writers to write with sensitivity, directors to direct responsibly, producers to adopt humane practices and performers to use their influence for those who have no voice of their own,” she said.

Shri Abhay Sinha, President of the Film Federation of India, welcomed the initiative and said that the Indian film industry has always played an important role in addressing social issues and influencing public consciousness.

“Cinema has the ability to entertain, educate and inspire simultaneously. The Film Federation of India is pleased to support an initiative that connects the creative strength of our industry with the universal value of compassion. Cinekind can encourage responsible filmmaking while bringing greater attention to animal welfare,” said Abhay Sinha.

Dr. Sandeep Marwah, Vice President of the Film Federation of India, described Cinekind as much more than an awards ceremony. “Cinema is not merely entertainment; it is one of the strongest instruments of education, awareness and social transformation. Cinekind represents the beautiful meeting point of creativity and compassion,” said Dr. Marwah.

“Cinekind is a celebration of the human values of compassion, kindness and coexistence. When cinema communicates with the heart, it can change attitudes, inspire communities and create a more sensitive society. Our ambition is to develop Cinekind into an international movement where filmmakers, artistes, media professionals and animal welfare organisations join hands for the protection and welfare of animals,” Dr. Marwah added.

He further stated that the second edition would aim at strengthening cooperation between the film fraternity and organisations working in animal welfare while encouraging responsible and humane practices across cinema, television, digital media and other audiovisual platforms.

The Cinekind Awards will recognise films, filmmakers, artistes, producers, writers and creative professionals whose work reflects sensitivity towards animals, promotes humane values and contributes to creating greater public awareness about animal welfare.

Dr Sandeep Marwah Congratulates C. Kalyan on His Election as President of Telugu Film Producers Council

Dr Sandeep Marwah Congratulates C. Kalyan on His Election as President of Telugu Film Producers Council

Hyderabad, Telangana: Dr Sandeep Marwah, President of the International Chamber of Media and Entertainment Industry (ICMEI) and Vice President of the Film Federation of India (FFI), congratulated Mr. C. Kalyan on his election as the President of the Telugu Film Producers Council (TFPC), Hyderabad, Telangana, during his special visit to Hyderabad.

Dr Sandeep Marwah appreciated the election of C. Kalyan and recognised his long and distinguished association with the Telugu film industry. A veteran film producer, C. Kalyan has made significant contributions to the growth and development of the regional film industry and has consistently supported initiatives aimed at strengthening the larger Indian film fraternity.

Speaking on the occasion, Dr Sandeep Marwah said, “I extend my heartiest congratulations to Mr. C. Kalyan on his election as President of the Telugu Film Producers Council. His vast experience as a film producer and his deep understanding of the industry will certainly help the council address the opportunities and challenges before the Telugu film fraternity. I also sincerely appreciate his continuous support to the Film Federation of India and his contribution towards strengthening the unity of the Indian film industry.”

Dr Marwah further said that the Telugu film industry has established a remarkable global presence and that greater cooperation among regional film industries would help create new opportunities in production, distribution, technology, education, international collaborations and cultural exchange.

Mr. C. Kalyan thanked Dr Sandeep Marwah for his warm wishes and congratulatory message and said, “I am grateful to Dr Sandeep Marwah for his best wishes and encouragement. His contribution to the Indian media and entertainment industry and his efforts to bring the Indian film fraternity together are highly respected. I look forward to continuing my association and support with the Film Federation of India and working collectively for the progress and welfare of the film industry.”

The meeting reflected the growing spirit of cooperation among India’s regional film industries and the commitment of industry leaders to work together for the advancement of Indian cinema on the national and international stage.

Ravi Kottarakara Honours Dr. Sandeep Marwah with the Titles “Srishtikarta” and “Vishwamitra” on AAFT Founders Day

Ravi Kottarakara Honours Dr. Sandeep Marwah with the Titles “Srishtikarta” and “Vishwamitra” on AAFT Founders Day

Noida, 22 July: In a grand celebration marking the 33rd Founders Day of the Asian Academy of Film & Television (AAFT) at Marwah Studios, Film City Noida, Dr. Sandeep Marwah, Founder of AAFT and Marwah Studios, was honoured and appreciated by Ravi Kottarakara, who felicitated him on behalf of the Film Federation of India (FFI) and as President of the South Indian Film Chamber of Commerce.

In a heartfelt tribute, Ravi Kottarakara conferred upon Dr. Marwah the honorary titles of “Srishtikarta” (The Creator) and “Vishwamitra” (Friend of the World) in recognition of his extraordinary contribution to building one of the world’s most respected institutions dedicated to media, cinema, art, and creative education, while fostering friendship and cultural diplomacy across nations.

Speaking on the occasion, Ravi Kottarakara said, “Dr. Sandeep Marwah has created an institution that has become a global benchmark in media and creative education. His relentless commitment to nurturing talent and promoting international cultural relations has earned him admiration worldwide. The titles ‘Srishtikarta’ and ‘Vishwamitra’ truly reflect his remarkable vision and his lifelong mission of connecting the world through art, culture, and education.”

Expressing his gratitude, Dr. Sandeep Marwah said, “I am deeply honoured by this recognition from the Film Federation of India and the South Indian Film Chamber of Commerce. These titles inspire me to continue working with greater dedication towards strengthening the creative industries, empowering young talent, and promoting love, peace, and unity through art and culture.”

The celebration commemorated 33 years of AAFT’s remarkable journey, during which the institution has emerged as one of the world’s leading centres for media and arts education, producing thousands of successful professionals and contributing significantly to the growth of the creative economy. The event witnessed the presence of distinguished personalities from the film fraternity, academia, media, and cultural organisations, who joined in celebrating AAFT’s enduring legacy of excellence.

The ceremony concluded with a standing ovation for Dr. Sandeep Marwah’s visionary leadership and his continuing contribution to the Indian and global media and entertainment industry.

Vice President of Film Federation of India Hirachand Dand Visits Marwah Studios

Vice President of Film Federation of India Hirachand Dand Visits Marwah Studios

Noida, India: Mr. Hirachand Dand, Vice President of the Film Federation of India (FFI), paid a special visit to Marwah Studios at Noida Film City and expressed his admiration for its world-class infrastructure, modern facilities, and significant contribution to the Indian media and entertainment industry.

During his visit, Mr. Dand toured the extensive studios, training facilities, and educational infrastructure of Marwah Studios and AAFT. He highly appreciated the efforts of the institution in promoting film, television, media education, art, culture, and international cooperation through various creative initiatives.

Speaking on the occasion, Mr. Hirachand Dand said, “Marwah Studios is a remarkable institution and a true asset to the media and entertainment industry. The scale of its activities, the quality of its infrastructure, and its commitment to nurturing talent are highly commendable. It has become a premier destination for creative education and film-related activities.”

Welcoming the distinguished guest, Dr. Sandeep Marwah, President of Marwah Studios, Chancellor of AAFT University of Media and Arts, and President of the International Chamber of Media and Entertainment Industry (ICMEI), highlighted the role of Marwah Studios in building a strong ecosystem for media professionals and promoting Indian cinema and culture globally.

“We are honored to receive Mr. Hirachand Dand at Marwah Studios. His visit and appreciation inspire us to continue our mission of creating opportunities for young talent and strengthening the film and television industry through education, training, and international collaboration,” said Dr. Marwah.

As a gesture of respect and goodwill, Dr. Sandeep Marwah presented his acclaimed book, “Sandeep Marwah: The Architect of Aspirations,” to Mr. Hirachand Dand. He also conferred upon him the Life Membership of the International Film and Television Club of AAFT, recognizing his valuable contribution to the growth and development of the Indian film industry.

The visit concluded with a productive exchange of ideas on further strengthening the film fraternity and supporting initiatives that promote cinema, media education, and cultural development across the country.

Tapan Roy Visits Marwah Studios; Discusses Future of Indian Cinema

Tapan Roy Visits Marwah Studios; Discusses Future of Indian Cinema

Noida, India: Marwah Studios warmly welcomed Tapan Roy, Vice President (East) of the Film Federation of India, for a significant and forward-looking interaction at its campus in Film City, Noida.

The visit marked an important opportunity to deliberate on the future of Indian cinema, explore emerging trends, and identify new avenues for collaboration within the industry. The discussion focused on strengthening the creative ecosystem and fostering partnerships that can further elevate Indian cinema on the global stage.

Dr. Sandeep Marwah, President of Marwah Studios, a senior member of the film fraternity and Vice President Film Federation of India expressed his enthusiasm about the meeting and highlighted the importance of continuous dialogue among industry leaders to encourage innovation, creativity, and sustainable growth.

Tapan Roy shared valuable insights on the evolving dynamics of the film industry and emphasized the need for collaboration across regions to enhance production quality, distribution networks, and global outreach of Indian films.

The interaction concluded on a highly positive note, with both sides expressing optimism about future collaborations and initiatives that will contribute to the growth and international recognition of Indian cinema.

Dr. Sandeep Marwah Explores Jawai, Rajasthan for New Film Locations and Hospitality Research

                  Dr. Sandeep Marwah Explores Jawai, Rajasthan for New Film Locations and Hospitality Research

Jawai, Pali district / Rajasthan, India – Dr. Sandeep Marwah, President of AAFT School of Hospitality and Tourism and Vice President of Film Federation of India, has embarked on a special visit to the breathtaking region of Jawai in Rajasthan to explore new and picturesque locations for film and television productions.

Nestled in the heart of Pali district, Jawai has emerged as one of India’s most unique destinations, offering an extraordinary blend of rugged landscapes, rich culture, and thriving wildlife. Located approximately three hours from Udaipur, the region is globally recognized for the rare and harmonious coexistence of leopards and the indigenous Rabari tribe, along with a seasonal influx of exotic migratory birds.

Speaking about the initiative, Dr. Marwah emphasized the importance of identifying fresh and visually compelling destinations for the global entertainment industry. “Jawai represents an untapped cinematic treasure with its dramatic terrain, unique wildlife presence, and vibrant local culture. It holds immense potential for filmmakers seeking authenticity and grandeur,” he said at the press conference at  ITC Cheetagarh Resort.

In addition to scouting film locations, Dr. Marwah is also focusing on strengthening the hospitality ecosystem in the region. As part of his visit, he aims to establish liaison with nearly 100 hotels and resorts operating in the Jawai belt. This initiative is intended to support academic research, enhance industry collaboration, and create new opportunities for students and professionals associated with hospitality and tourism.

The visit aligns with the broader vision of AAFT to integrate practical exposure with academic excellence, while also contributing to the growth of film tourism in India. By connecting the film industry with emerging destinations like Jawai, Dr. Marwah continues to promote India’s diverse cultural and natural heritage on the global stage.

Jawai, with its serene landscapes, luxury camps, and distinctive ecological balance, is fast becoming a preferred destination for niche tourism and cinematic ventures, and this initiative is expected to further elevate its global profile.

Dr. Sandeep Marwah Honoured as Vice President of Film Federation of India at Grand Function in Patna

Dr. Sandeep Marwah Honoured as Vice President of Film Federation of India at Grand Function in Patna

Patna, Bihar: Dr. Sandeep Marwah, President of Marwah Studios and a prominent figure in the media and entertainment industry, was honoured in his capacity as Vice President of the Film Federation of India (FFI) at a grand function held at Hotel Maurya Patna in Patna, Bihar.

The honour was presented by Abhay Sinha, President of the Film Federation of India, in recognition of Dr. Marwah’s untiring contribution to the Media and Entertainment Industry and his continuous efforts in promoting Indian cinema and cultural diplomacy across the world.

The prestigious event was attended by several distinguished dignitaries including Vijay Kumar Sinha, Deputy Chief Minister of Bihar, along with other ministers and senior administrative officers. Among the prominent officials present was Pranav Kumar, Secretary, Art & Culture, Government of Bihar, as well as a number of IAS officers and members of the film fraternity.

Speaking on the occasion, Abhay Sinha appreciated the remarkable contribution of Dr. Marwah in strengthening the Indian media and entertainment sector and promoting cultural exchange through cinema and international collaborations.

Expressing his gratitude, Dr. Marwah thanked the leadership of the Film Federation of India and the dignitaries present for the recognition. He reiterated his commitment to continue working for the growth of the Indian film industry and to further enhance the global reach of Indian cinema.

The function concluded with appreciation for Dr. Marwah’s dedication and a renewed commitment by the members of the Film Federation of India to promote Indian cinema at national and international platforms.

Dr. Sandeep Marwah Attends National Meeting of Film Federation of India in Patna

Dr. Sandeep Marwah Attends National Meeting of Film Federation of India in Patna

Patna, Bihar: Dr. Sandeep Marwah attended the National Meeting of the Film Federation of India (FFI) in his capacity as National Vice President. The important meeting of the apex body of Indian cinema was held at Hotel Maurya Patna in Patna, Bihar.

The meeting witnessed engaging and productive discussions among members regarding the growth, challenges, and future prospects of the Indian film industry. Leaders and representatives from different regions of the country participated and shared their perspectives on strengthening the role of FFI in promoting Indian cinema at national and international levels.

During the meeting, Dr. Marwah, representing the Asian Society of Film and Television, suggested that the Film Federation of India should become actively involved in prestigious national and international events where cinema is given the highest importance. He emphasized that stronger participation in such platforms would enhance the global presence and influence of Indian cinema.

Dr. Marwah also proposed the idea of organizing country-wise film festivals, Ambassadors Meet, under the banner of FFI to promote cultural exchange and showcase international cinema in India while encouraging Indian films abroad. In addition, he offered the facilities of his Television and Radio stations to highlight the activities and initiatives of the Film Federation of India.

The proposal received a positive response from the leadership of FFI. Abhay Sinha, President of the Film Federation of India, along with the complete board, gave their consent to Dr. Marwah to move forward with these initiatives.

Among those present at the meeting from North India were Harinder Singh, Rajinder Singh, Sakshi Mehra, G. D. Mehta, and R. C. Garg representing Motion Pictures Association and other organizations.

The meeting concluded with a collective commitment to strengthen the Indian film industry and expand the reach of Indian cinema across the globe through collaboration, innovation, and active participation in international cultural platforms.

Dr Sandeep Marwah Felicitated at New Maharashtra Sadan on Becoming Vice President of FFI

Dr Sandeep Marwah Felicitated at New Maharashtra Sadan on Becoming Vice President of FFI

New Delhi: In a proud and celebratory gathering at New Maharashtra Sadan, Dr. Sandeep Marwah, President of Marwah Studios, was warmly felicitated by a distinguished group of members from Maharashtra and various regions of North India on his nomination as the Vice President of the Film Federation of India (FFI), the apex body of cinema in India.

The felicitation ceremony recognized Dr. Marwah’s remarkable contribution to the Indian film, media, and entertainment industry over the decades. Leaders, professionals, and well-wishers gathered to honour his new responsibility in one of the most prestigious film bodies of the country.

Speaking on the occasion, Dr. Soniya Malhar of the National Industries Research Development Council appreciated Dr. Marwah’s visionary leadership and his relentless efforts in promoting Indian cinema at the global level. She stated that his elevation to the position of Vice President of FFI is a proud moment not only for the media fraternity but also for the entire creative and industrial community.

Addressing the gathering, Dr. Sandeep Marwah expressed his gratitude and humility for the honour bestowed upon him.

He said: “The Film Federation of India represents the collective voice of producers, distributors, exhibitors, and studio owners of our nation. I accept this responsibility with commitment and dedication to protect, promote, and advance the interests of Indian cinema globally.”

He further emphasized the importance of unity within the film fraternity and the need to strengthen India’s position as a global content leader through collaboration, innovation, and policy support.

The ceremony concluded with a renewed sense of pride and optimism, marking yet another milestone in Dr. Marwah’s illustrious journey of contributing to Indian cinema and creative arts at national and international platforms.

Dr. Sandeep Marwah Felicitated on Being Appointed Vice President of Film Federation of India

Dr. Sandeep Marwah Felicitated on Being Appointed Vice President of Film Federation of India

Noida, India: A wave of congratulatory messages and warm wishes poured in for Dr. Sandeep Marwah, President of Marwah Studios, on his appointment as Vice President of the Film Federation of India. The prestigious elevation has been widely welcomed by leaders from the media, entertainment, education, and cultural sectors.

Congratulating Dr. Marwah, Ashok Tyagi, Secretary General of the International Chamber of Media and Entertainment Industry (ICMEI), lauded the appointment as a recognition of Dr. Marwah’s decades-long contribution to strengthening India’s media and entertainment ecosystem at a global level.

Adding to the chorus of appreciation, Sushil Bharti, Director Broadcasting at Radio Noida 107.4 FM and MSTV OTT Channel, described Dr. Marwah’s elevation as a proud moment for the industry, citing his visionary leadership and institution-building excellence.

Haripriya, Director – Events at AAFT, also extended her felicitations, emphasizing Dr. Marwah’s inspirational role in mentoring thousands of creative professionals and shaping future-ready media education.

Dr. Sandeep Marwah is globally acknowledged as the Founder of Noida Film City, today recognized as one of the fastest-growing film cities in the world; Founder President of Marwah Studios, North India’s first professional film studios; and Chancellor of AAFT University, the nation’s first film university. He also serves as President of ICMEI, National Chairman of the Media & Entertainment Committee of the Ministry of Consumer Affairs, Vice President of the Media & Entertainment Skill Council under the Ministry of Skill Development, and a Cultural Representative to ninety countries worldwide.

Industry leaders hailed his appointment as Vice President of the Film Federation of India as a landmark moment that will further amplify India’s creative voice on the global stage, reinforcing the nation’s leadership in cinema, media, and cultural diplomacy.

AAFT Students Lead Promotion of First-Ever National Award “CINEKIND” at 18th Global Film Festival Noida 2025

AAFT Students Lead Promotion of First-Ever National Award “CINEKIND” at 18th Global Film Festival Noida 2025

Noida, India: Students of AAFT (Asian Academy of Film & Television) took the lead in promoting the first-ever National Award “CINEKIND”, announced by the Film Federation of India (FFI) in association with People For Animals, a renowned voluntary organization founded by Smt. Maneka Gandhi. The prestigious announcement was made during the 18th Global Film Festival Noida 2025, held at Marwah Studios.

The CINEKIND Award has been instituted with the noble objective of encouraging filmmakers to create meaningful cinema that reflects sympathy, compassion, and kindness towards animals. The award aims to recognize and honor films that sensitively highlight animal welfare and promote humane values through powerful storytelling.

Speaking on the occasion, Dr. Sandeep Marwah, President of Marwah Studios and Chair of the CINEKIND Awards Committee, emphasized the importance of launching and promoting such an initiative during a major cultural celebration. “This is a golden opportunity for all of us to highlight the CINEKIND Award during the auspicious days of the festival. With over 15,000 footfalls, 52 events, and an intense three-day cultural extravaganza, the message we wish to convey can reach far and wide,” said Dr. Marwah.

He further added, “Through CINEKIND, we want to create awareness and inspire filmmakers to think responsibly. Films that project empathy, sensitivity, and kindness towards animals will be appreciated and awarded. Cinema has the power to influence society, and this initiative is a step towards using that power for a compassionate cause.”

The enthusiastic participation of AAFT students in promoting the award added youthful energy and purpose to the initiative, reinforcing the festival’s larger vision of ‘Love, Peace, and Unity through Art and Culture’.

The announcement of the CINEKIND Award at the Global Film Festival Noida marks a significant milestone in Indian cinema, opening new avenues for socially responsible filmmaking and advocacy for animal welfare. The T-Shirts were specially designed by Ash Cult for the occasion.

Dr. Sandeep Marwah Proposed as Vice President of Film Federation of India at FFI Meeting in Goa

Dr. Sandeep Marwah Proposed as Vice President of Film Federation of India at FFI Meeting in Goa

Goa: The name of Dr. Sandeep Marwah, Founder of Noida Film City and Marwah Studios, and Chancellor of AAFT University of Media and Arts, was formally proposed for the post of Vice President of the Film Federation of India (FFI) during the recent meeting of FFI held in Goa. The proposal was made by Mr. Sakshi Mehra of the Motion Picture Association, marking a significant moment for the Indian film fraternity.

While proposing his name, Sakshi Mehra expressed strong confidence in Dr. Marwah’s leadership and vision. She stated that Dr. Sandeep Marwah would bring renewed energy, innovation, and global perspective to the Film Federation of India and would prove to be a valuable asset to the country’s largest and most influential organization representing Indian cinema. She emphasized that his dynamic approach and decades of experience would further strengthen FFI’s role at national and international levels.

Dr. Sandeep Marwah is a globally recognized media personality, an eleven-times World Record holder, and a pioneer in the media, entertainment, and education sectors. His immense contribution to the growth of cinema, television, media education, cultural diplomacy, and international collaborations is widely acknowledged and cannot be confined to a few words. Through institutions like Noida Film City, Marwah Studios, and AAFT, he has played a transformative role in nurturing talent and promoting Indian cinema across the world.

Expressing his gratitude, Dr. Sandeep Marwah thanked Sakshi Mehra, the Motion Picture Association, and the members of the Film Federation of India for their trust and confidence. He assured the fraternity of his sincere, transparent, and dedicated cooperation, reaffirming his commitment to work for the progress, unity, and global recognition of Indian cinema under the banner of FFI.

Dr. Sandeep Marwah Nominated Chair for FFI’s CINEKIND Awards for Three Years

Dr. Sandeep Marwah Nominated Chair for FFI’s CINEKIND Awards for Three Years

New Delhi / Kolkata, December 2025: In a landmark decision that reinforces India’s commitment to compassionate and value-driven cinema, the Film Federation of India (FFI), in association with People for Animals (PFA), proudly announces the establishment of CINEKIND — a prestigious national award honouring kindness, empathy, and humane storytelling in Indian cinema.

In recognition of his exceptional leadership and unwavering dedication to socially conscious media, Dr. Sandeep Marwah, Executive Body Member of FFI and President of Marwah Studios, has been nominated as Chair of the CINEKIND Award Committee for a tenure of three years.

The inaugural CINEKIND Awards will be held on December 20 in Kolkata, in the distinguished presence of Smt. Maneka Sanjay Gandhi, Chairperson of People for Animals and one of India’s most influential voices for animal welfare, along with Mr. Firdausul Hasan, President of the Film Federation of India.

CINEKIND marks a new era for the film industry — one where cinematic excellence is measured not only in artistry and craft, but also in its ability to inspire compassion, dignity, and ethical values. The award aims to celebrate films that elevate society’s moral consciousness and champion respect for all living beings.

Smt. Maneka Sanjay Gandhi, Chairperson, PFA, emphasized cinema’s profound ability to influence society: “Cinema has the power to shape the conscience of a nation. CINEKIND will encourage filmmakers to portray kindness not as an exception, but as a defining cultural strength of India — inspiring millions to treat all living beings with dignity and compassion.”

Mr. Firdausul Hasan, President, FFI, highlighted the visionary significance of the award: “The Film Federation of India is proud to champion an honour that steps beyond creative excellence into the realm of moral storytelling. CINEKIND will set a new benchmark in Indian cinema by recognising films that uplift human values and promote a compassionate vision for the world.”

Dr. Sandeep Marwah, Chair, CINEKIND Award Committee, expressed his commitment: “CINEKIND represents a monumental shift in how we acknowledge the impact of cinema. This award celebrates stories that heal, uplift, and unite. It will motivate filmmakers to explore narratives rooted in empathy — an urgent necessity in today’s evolving global landscape. I am deeply honoured to lead this mission.”

Expressing his gratitude, Dr. Sandeep Marwah extended heartfelt thanks to the Film Federation of India, People for Animals, and all industry colleagues for their trust and support in championing this transformative movement.

Film Federation of India and People for Animals Announce CINEKIND — A Landmark National Award Celebrating Kindness and Humane Storytelling in Indian Cinema

Film Federation of India and People for Animals Announce CINEKIND — A Landmark National Award Celebrating Kindness and Humane Storytelling in Indian Cinema

New Delhi: In a historic and forward-looking initiative, the Film Federation of India (FFI), in association with People for Animals (PFA), proudly announces the launch of CINEKIND — a prestigious new national award dedicated to honouring acts of kindness, compassion, and humane storytelling in Indian cinema.

The first-ever CINEKIND Awards will be held in Kolkata on December 20, in the esteemed presence of Smt. Maneka Sanjay Gandhi, India’s most influential voice for animal welfare and Chairperson of People for Animals, along with Mr. Firdausul Hasan, President of the Film Federation of India.

CINEKIND marks a transformative milestone for the Indian film industry, placing the spotlight on filmmakers whose work inspires empathy, respect for life, and ethical values through powerful cinematic expression.

Smt. Maneka Sanjay Gandhi Chairperson People For Animal expressed that cinema has the power to shape society’s conscience. She emphasized that CINEKIND will encourage filmmakers to portray kindness — not as an exception, but as a cultural strength of India — inspiring millions to treat all living beings with dignity and compassion.”

Mr. Firdausul Hasan President Film Federation of India highlighted that the Film Federation of India is proud to champion an award that goes beyond creative excellence and enters the realm of moral storytelling. He noted that CINEKIND will set a new benchmark in Indian cinema by recognising films that elevate human values and promote a compassionate vision for the world.”

Dr. Sandeep Marwah Executive Body Member of FFI and Chair CINEKIND Award Committee stated that CINEKIND represents a monumental shift in how the industry acknowledges impact. As Chair of the Award Committee, he affirmed FFI’s commitment to celebrating stories that heal, uplift, and unite society. He added that this award will motivate filmmakers to explore narratives rooted in empathy — a necessity in today’s evolving world.”

With CINEKIND, India becomes one of the few nations to formally recognise cinema’s humanitarian potential. The award aligns with global movements supporting ethics in entertainment, giving Indian cinema a new platform of international relevance and moral leadership.

The December 20 ceremony in Kolkata is expected to draw eminent filmmakers, cultural icons, humanitarian leaders, and international observers, marking a significant moment in the evolution of socially conscious cinema.

Film Federation of India Delegation Meets West Bengal Principal Secretary for Information & Culture

Film Federation of India Delegation Meets West Bengal Principal Secretary for Information & Culture

Kolkata: The Film Federation of India (FFI) held a significant meeting with Shri Santanu Basu IAS, Principal Secretary and Secretary for Information & Culture, Government of West Bengal, in Kolkata. The discussions focused on key aspects of the Indian film industry and potential collaborations to boost film-related activities.

The delegation, led by FFI President Firdausul Hasan, included industry experts who shared valuable insights into various facets of film production, permissions, tourism, and single-window services. Dr. Sandeep Marwah provided an in-depth briefing on the operations of Noida Film City and extended an invitation to the Principal Secretary to visit Noida Film City and Marwah Studios to witness firsthand how the industry is organized.

During the meeting, several crucial topics were discussed, including film shooting regulations, streamlining permission processes, and enhancing film tourism initiatives. Shri Santanu Basu appreciated the delegation’s efforts in providing comprehensive and authentic information. He assured the members of his commitment to working on the subject without delay.

The interaction marked a constructive step towards fostering stronger collaborations between the film industry and government bodies, aiming to create a more efficient and film-friendly environment in India.

T.P. Agarwal Nominated as Patron of ICMEI During 17th Global Film Festival Noida

T.P. Agarwal Nominated as Patron of ICMEI During 17th Global Film Festival Noida

Noida: In a grand ceremony on the second day of the 17th Global Film Festival Noida at Marwah Film City, veteran film producer T.P. Agarwal was officially nominated as Patron of the International Chamber of Media and Entertainment Industry (ICMEI) by its President, Sandeep Marwah. This momentous event celebrated Agarwal’s unparalleled contributions to the film industry, education, and humanitarian endeavors.

T.P. Agarwal, who has served 17 terms as President of the Indian Motion Picture Producers Association (IMPPA) and four terms as President of the Film Federation of India (FFI), continues to hold the prestigious title of Patron for both organizations. His nomination as Patron of ICMEI underscores his influential role and decades of experience in the entertainment industry. The announcement was met with widespread applause during the festival, highlighting his ongoing contributions to the development of media and culture.

“We are delighted to nominate the most experienced and accomplished figure in the industry, T.P. Agarwal, as Patron of ICMEI,” stated Sandeep Marwah, President of ICMEI and Chancellor of AAFT University. “His leadership and vision have not only guided the film industry but also inspired countless individuals to pursue excellence in their respective fields.”

T.P. Agarwal’s illustrious career extends beyond cinema. As a prominent educationist with 48 years of experience, he is the visionary founder and Chairman of St. Mark’s Group of Schools. Renowned for his commitment to student success, Agarwal has consistently emphasized the importance of empathy, leadership, and social responsibility among the youth. His philanthropic endeavors reflect his dedication to fostering education and humanitarian values.

Acknowledging the honor, T.P. Agarwal remarked, “I am humbled by this gesture of being given the patronship of ICMEI. Under the dynamic leadership of Sandeep Marwah, ICMEI has emerged as a powerful institution on both national and international platforms, and I am proud to contribute to its mission.”

The event also witnessed Ashok Tyagi delivering a heartfelt vote of thanks, recognizing Agarwal’s pivotal role in shaping the future of media and entertainment. Tyagi highlighted ICMEI’s growth under Sandeep Marwah’s leadership and expressed gratitude to all attendees for their unwavering support.

As the First Vice President of the International Federation of Film Producers’ Associations (an apex global body), Agarwal’s legacy as a producer of numerous Hindi feature films continues to inspire the film fraternity. His appointment as Patron of ICMEI reinforces the organization’s commitment to fostering creativity, collaboration, and global cultural exchange.

With leaders like T.P. Agarwal at its helm, ICMEI is poised to scale new heights in its pursuit of excellence in media, entertainment, and education.