Thursday, May 7, 2026

AAFT School of Journalism Hosts Powerful Program on the Role and Impact of Influencers

AAFT School of Journalism Hosts Powerful Program on the Role and Impact of Influencers

Noida: A highly engaging and thought-provoking program on the role and impact of influencers in modern society was organized at the AAFT School of Journalism at Marwah Studios. The event witnessed active participation from students, media professionals, artists, socialites, and distinguished personalities from the fields of art, culture, journalism, and communication.

The program focused on the growing influence of digital creators, media personalities, and public figures in shaping public opinion, trends, awareness, and social responsibility in today’s fast-changing communication landscape.

Several eminent speakers shared their experiences and perspectives on how influencers today play a crucial role in spreading information, building awareness, promoting culture, and impacting society through digital and traditional platforms. The discussions also highlighted the ethical responsibilities and challenges associated with influence and media visibility.

Addressing the students and guests, Sandeep Marwah emphasized that influencers have become an important force in modern communication and journalism. He stated that the power of influence must always be guided by truth, responsibility, creativity, and positive social values.

Dr. Marwah encouraged the students of journalism to understand the evolving dynamics of media and communication while maintaining the ethics and integrity of journalism. He stressed that young journalists and media professionals must use their platforms wisely to contribute toward nation-building, awareness, and constructive dialogue in society.

The interactive session provided students with valuable insights into the future of media, digital engagement, branding, storytelling, and responsible communication.

The event concluded with vibrant discussions, networking, and appreciation for the growing role of influencers in shaping contemporary society and media culture.