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| Webinar on Effect of Covid 19 on Indian Cinema |
New Delhi: More than 100 delegated participated in the
Webinar organized by International Chamber of Media And Entertainment Industry
on the topic- Effect of Covid 19 on Indian Cinema.
“Media and Entertainment
Industry is the 6th biggest industry in the country. We are touching
now 2,35, 000 crore rupees turnover. It employees Ten million people and
another ten million are connected through associated industries like
hospitality, tourism, transport, engineering, fashion, design etc. We are the
largest film industry of the World. 2600 Films are produced every year in 28
languages. 11000 theatres and 15 million audiences every day look for cinemas
in theatre. Can you imagine we are in doldrums,” initiated Dr. Sandeep Marwah
President of ICMEI.
“We are loosing 150 crore
rupees revenue every day and estimated loss may be by now is approximately 4000
crores. The real outlets of Indian Cinema that is theatres are now closed for
almost 45 days. This has also delayed the release of many films,” said Pankuj
Parashar renowned film director known for his films like Jalwa, Chaalbaaz,
Banares.
“The fact is that there is
no shooting and millions of people are sitting idle in hope. God knows when
this whole pandemic is going to be over. Probably we have to live with it and
adjust ourselves according to this emerging new situation,” added Shashi Ranjan
well known actor, producer and director famous for Dhoom Dharaka, Dobara. Etc.
“Never ever something like
this happened. We are all learning with situation. I am also worried for the
daily wagers who are only connected to Indian Film Industry and they are in
millions. The fact is there is no flow of money from any corner,” expressed
Vimal Kumar film Director Ashiqui Dewangi, Rajajaji, Chotte Sarkar etc.
“We are hoping that things
will improve by august or September and the hustle and bustle will start slowly
and gradually in the main Hindi and regional cinema too. We still have to look
for better ways of shooting in the most controlled manner,” said Sukhwant
Dhadda director of film like Chooriyan, Ek Chadar Malli Si, Siyasat, etc.
“We are still taken aback by
the situation. No one is dare enough to take a chance. Films in India are star
based. If stars are not comfortable probably we all have to wait till that
time,” added Atul Mohan editor Complete Cinema.
“I am ready to take the
first step by finalizing small unit, after all the required covid 19 test. It
has to be single location story with limited cast and crew. I am sure this will
be a fruitful exercise,” added Ashok Tyagi Director of Bharat Bhagya Vidhata,
Surkhiyan, Return of Jewel Thief.
